Design Tokens Community Group

Press kit

Guidelines and assets to help the public talk about the Design Tokens Community Group. The press kit allows anyone such as speakers, bloggers, YouTubers, and newsletter authors to share our work.

About the Design Tokens W3C Community Group

The Design Tokens Community Group's goal is to provide standards upon which products and design tools can rely for sharing stylistic pieces of a design system at scale.

In long-form content, you may use this language:

The Design Tokens Community Group is a community initiative to develop standards for design tokens as a way to capture the stylistic values of a design system to scale. Design token standards enable creators, products, and design tools to develop and maintain design tokens on a stable foundation of shared understanding. Standards ensure that all parties using design tokens will have an expected, quality experience for scaling design.

Refer to this group as:

Note: the DTCG is not a W3C Working Group. The technical reports published by the DTCG are not W3C Standards nor are they on the W3C Standards Track.